SUCSEED Innovation has taken the lead in a seed funding round for Ayurythm, a health-tech startup specializing in innovative solutions for health and wellness.
SucSEED Indovation Fund Leads Seed Funding Round for Ayurvedic Health-Tech Startup AyuRythm
On August 4, 2021, SucSEED Indovation Fund spearheaded a seed funding round for Bangalore-based Ayurvedic wellness startup AyuRythm, with participation from several angel investors. The exact funding amount remains undisclosed.
Ayurveda Meets Modern Technology
Founded in 2016 by Ramanath Padmanabhan, Sandeep Acharya, and Abhilesh Gupta, AyuRythm blends traditional Ayurveda and yoga with cutting-edge technology. The startup offers a hyper-personalized digital wellness companion, leveraging a patent-pending technology called Nadi Pariksha. This 30-second digital pulse analysis via a smartphone has been praised and approved by leading Ayurvedic practitioners across India.
AyuRythm distinguishes itself by enabling users to conduct real-time assessments and receive personalized recommendations through their existing smartphones or wearables. The company’s assessment and recommendation engines are certified by renowned institutions such as SVYASA, HCG, Niraamaya Retreat, and Dr. Vaidya’s.
Growth and Future Outlook
Following the second wave of COVID-19, AyuRythm has seen a 60% increase in activation rates and over 100,000 installations. Founder & CEO Abhilesh Gupta shared, “Our breakthrough came when we realized that over 90% of consumers seek sustainable wellness solutions beyond traditional exercise. The positive response from young adults has validated our approach and opened exciting global possibilities.”
SucSEED Indovation Fund Partner VVSN Raju commented, “In the wake of the pandemic, there is a growing demand for sustainable, personalized wellness solutions. AyuRythm’s integration of Ayurveda with AI for real-time assessments offers proactive, accessible solutions for wellness and stress management. Their end-to-end holistic experience is well-positioned to thrive in the rapidly growing wellness sector.”
Looking Ahead
The Ayurvedic and allied industries are projected to grow at a 16% CAGR, reaching $15 billion by 2022, driven by a rising interest in natural and sustainable lifestyles. Abhilesh Gupta added, “The seed funding from SucSEED Indovation Fund and our angel investors will significantly enhance our product and technology capabilities, strengthen our team, and accelerate our growth.”
Discover the AyuRythm app on the Play Store and App Store, and enjoy the benefits of Ayurveda and yoga from the comfort of your home.