The vernacular short news app Way2News has raised $16.75 million in its Series A funding round, spearheaded by WestBridge Capital.
Way2News Secures $16.75 Million in Series A Funding to Expand Across Southern India
Way2News, the leading vernacular news app in the Telugu States, has raised $16.75 million in its Series A funding round. This investment, led by WestBridge Capital and renowned venture capitalist Sashi Reddi, will drive the app’s expansion into Tamil, Kannada, and Malayalam languages.
Based in Hyderabad, Way2News plans to use the new funds to grow its presence in Tamil Nadu, Karnataka, and Kerala. The capital will be allocated to strengthening its editorial, sales, and marketing teams, as well as enhancing its AI-based technology to ensure the delivery of credible news with minimal human intervention.
Raju Vanapala, Founder & CEO of Way2News, commented, “In an era where finding reliable local news can be challenging, Way2News has successfully addressed this need by delivering credible news from smaller towns and villages. Our mobile-first, crowdsourced news platform, combined with advanced AI quality checks, is both revolutionary and sustainable.”
Sumir Chadha, Co-founder and Managing Director at WestBridge Capital, added, “Way2News has demonstrated an impressive ability to scale efficiently and engage users effectively. Their innovative approach to user acquisition and retention, along with their commitment to making Way2News the leading vernacular news platform, excites us. We look forward to a long-term partnership with them.”
Founded in 2016, Way2News offers short news updates vetted by experienced editorial staff and is known for its hyperlocal coverage. With over 30,000 reporters contributing 5,000 unique stories across 23 districts and 1,100 mandals in Andhra Pradesh and Telangana, the app stands as the largest platform for hyperlocal citizen journalism in the Telugu-speaking states.
The app boasts over 8 billion monthly screen views and a user engagement ratio of over 50%, making it the most engaging vernacular news app in its category.
About WestBridge Capital
WestBridge Capital manages over $7 billion across India and Mauritius, focusing on investments in India. The firm partners with promising mid-sized companies and outstanding entrepreneurs, providing strategic support, operational guidance, and assistance with management recruiting and fundraising. WestBridge Capital has invested in over 130 companies, leveraging its extensive experience to drive success in its portfolio.